Residence Inn – Princeton / South Brunswick’s local website spotlighted as a best among World’s Largest Third Party Hotel Management Company’s sites.
The following is an excerpt from an article in Interstate Hotels and Resorts’ quarterly “Inside Interstate” poster which is distributed and posted at ALL Interstate Hotels encompassing nearly every major hotel brand in the world.
The (Hotel) Social Network
Socializing at work used to be a no-no, but today building a hotel’s social network has become a must-do. Smart hotel managers are using social media to build business and long-term customer relationships.
Scott Fisher, General Manager, Residence Inn – Princeton / South Brunswick, gathered more Facebook fans for his property than any other Residence Inn in the country. His secret?
“The content has to be interactive and useful,” Scott says. Tabs on his Facebook page give guests information about local restaurants, including menus, which ones deliver, and even delivery charges. Using the Facebook page, associates can shoot a link to the guests’ GPS-enabled phone that will guide the guest right to the front door.
Guests are turned off when businesses use social networking only as an advertising vehicle. “People won’t ‘like’ your site, if all you do is clutter their inboxes with ads,” said Scott who takes his efforts one step further by gathering and then sharing daily posts and best practices with his fellow GMs to make their networking less time-consuming and more effective.
Residence Inn – Princeton / South Brunswick’s updated local website can be found at https://Residence-Inn-Community.com
About the Residence Inn by Marriott – Princeton / South Brunswick
The Residence Inn by Marriott - Princeton / South Brunswick is a premier extended-stay hotel for business or leisure travel located in a quiet, wooded area just four miles from Princeton University. The hotel offers 208 spacious suites with separate living area and fully equipped kitchens, complimentary daily hot breakfast, complimentary grocery shopping services, and seasonal outdoor patio and grilling areas. The Residence Inn by Marriott Princeton-South Brunswick hotel is operated by Interstate Hotels & Resorts (www.ihrco.com), the world’s largest independent hotel management company. The Residence Inn Princeton-South Brunswick is broadening its culture of combining customer service and community service to provide its guests with a neighborhood atmosphere to thrive on while on extended stays in the Princeton area. To learn more about the hotel, visit www.Residence-Inn-Community.com or for reservations, visit www.Marriott.com/ttnpr.